adidas NYC Earth Day Celebration
adidas Flagship Store
New York, New York
We partnered with adidas NYC to invite customers to give back to People and to Planet on Earth Day at a Blossom Bar™ bursting with sunflowers and roses. Customers created heartfelt arrangements for delivery straight to New York neighbors in need at Hope Lodge, the Christopher House and Lifespire. The following week, we recovered the blooms for composting and recycling to ensure a meaningful and measurable zero-waste experience.